India has reinforced its position as the third-largest smartphone market globally in 2025, reporting robust growth in sales value and shipment volumes following a two-quarter slump. Major brands, aggressive new launches, and rising demand for premium devices have powered this upturn. Key Market Highlights Market Size and Growth: India’s smartphone industry shipped 70 million units in the first half (H1) of 2025, showing a 0.9% year-over-year growth. Shipments for Q2 alone rose by 7.3–8%, with 37 million units shipped. Value Share Rises: In value terms, India’s share of the global smartphone market rose from 7.7% last year to 7.9% in H1 2025. Premium Shift: The average selling price jumped 8% year-over-year as more consumers upgraded to premium phones. Ultra-premium models (above ₹45,000) saw a 37% growth, the fastest among all price segments. Export Boost: India became the third-largest smartphone exporter with $25 billion in shipments for FY25, only behind Chin...
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